Tag: sourcing products promotional products gifts

I ❤ Heart Shapes

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Heart Pedometer

Next month’s Hallmark Holiday promotes an icon that we see throughout the year. Hospitals, Wellness Programs and Organizations who Care use this most recognizable symbol to promote their cause.

The first thought in promoting these organizations is to look for Heart-Shaped Products that can be imprinted with their logo, and we have plenty of said products to choose from in our catalog. At last count there were 1820 Heart-Shaped products to be exact.

Heart Shaped Products are probably the most requested shape that we get throughout the year because it’s so very effective. A Heart-Shaped anything with your logo on it says a lot without adding a lot of copy to read.

Heart-Shaped Stress Balls, Pill Boxes, Pedometers and Heart-Shaped Notebooks drive the point home every time your customer sees it or, better yet, holds it in their hand.

Embrace the Heart-Shapes. Connect with your customer’s emotions. Let them know you care.

And don’t forget to stop by your Hallmark Store on the way home tonight to get a jump on the crowds that appear at 4PM on February 14th every year.

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Thinking Outside the BAG

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Cooler-Bag

Memorial Day marks the unofficial first day of Summer. It’s time to clean up the grill, find your picnic basket, and chip the ice off the pool. Sunny days, vacations and fun times guide us all to the weekends ahead.

Conference, Trade Show and Company Meeting attendees all have a bit of Summertime daydreaming dominating their thoughts so summer months are a great opportunity to have some fun with your event bags.

The Advertising Specialty Impression Study shows that over 50% of all people in the US own a promotional bag and each printed brand on the bag is viewed more than 5700 times during the lifetime of the bag. That makes bags the king of all promotional products in effectiveness.

Throughout the year, our most requested bags for Conferences are messenger bags and briefcases but in Summer you can add some fun to your business bags by adding color.

A more non-conventional (pun totally intended) Convention Bag choice may lead to an even more memorable experience for your attendees. Try mixing it up by giving them a Cooler Bag . Tablets and printed meeting handouts still fit nicely.

Duffel-Bag

Duffel Bags and Backpacks also fit into the category of fun items they can use during their Summer activities.

For 10 years our company has provided registration bags for a conference of 4300 Oracle Users. Every year we attend the conference and the overwhelming response from the attendees is that they remember the year they received backpacks instead of messenger bags.

Make it personal. This Summer give them a bag sporting your brand that will go along with them while creating memories with their families and friends. Who knows, your logo might make it into a few Facebook selfies and go viral.

Social Blue Bird Seeded in Promotional Products

Social Blue Bird Seeded in Promotional Products

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Twitter-Logo

According to legend, eBay was started as a way to locate PEZ dispensers?

Another startup seeded in promotional products is Twitter. When this early bird was still in it’s nest, many other dot coms were closing their virtual doors.

When Twitter was beginning as a simple social texting platform in 2006, an employee named Noah Glass was at a party called “Valleyscwhag Hoedown” in San Francisco. With all the failed startups, there was plenty of unused swag, so the idea was to gather and gift their dead branded merchandise to the party-goers.

Odeo was one of the flailing startups represented at the party, and also happened to be the corporate parent to a little blue bird we’d all come to know as Twitter.

As the story goes, Glass shared Twitter with Om Malik, a popular tech blogger, who tweeted “looking 4 food,” and then blogged about Twitter the next day and that little bird took flight.

When done successfully, branded merchandise is the strongest marketing tool companies can use to connect with their customers. These days there’s hardly a website or storefront that doesn’t have a Twitter bird on it.

Twitter caught the attention of one person that night, and with a social stage the next day, the buzz about Twitter spread and the curious started trying out this new way to communicate.

To think none of this would have happened if it hadn’t been for some left over t-shirts and key chains. The bird was born because a bunch of people gathered to mark a milestone (or gravestone) of ideas that never took flight.

 

 

 

Learn more about PROMOTIONAL PRODUCTS in our article archives.

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Why Promotional Products Make Great Impressions

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There are three classifications for Eco-friendly products: Recycled, Recyclable and Re-Usable.

Almost all promotional products, with the exception of consumable foods, are Re-Usable products. Flash Drives, letter-openers and coffee mugs don’t come with an expiration date and can be used and reused by your customers for years.

Some products serve a specific purpose that tells your customer that you are an eco-friendly company. Tote bags, for instance, are an item that displays your brand on a product that eliminates the need for paper or plastic, and that creates a good feeling for many.

There are thousands of promotional products available that are made from recycled material, and even more that are made from materials that are recyclable.

Rarely do these items find their way into the trash if you give your customers thoughtful gifts that show you care about the environment. Printing the recycled logo alongside your company’s logo on a recycled gift shows your commitment to the environment and that always feels good.

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